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How often should you be posting new video content? If you’re a business owner and/or marketing director that wants to connect to your audience more effectively, you need to be posting at least weekly! Gary V is an authority on brand communication via video. He states, “you need 100 pieces of content each day!” Check...
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Bay to Bay Roofing came to us to get more brand awareness and sales from videos. They had produced local TV spots with Spectrum before and found them to be cheesy and cookie-cutter. Upon watching our videos, they realized JL Video was what they were looking for. They wanted our creativity, professionalism, and out-of-the-box approach....
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We had the honor of being contracted out by the City Manager and Mayor of New Port Richey to produce a video that would inspire people to visit the newly renovated and upgraded Downtown New Port Richey. We were excited to use some new gear (Laowa 24mm F/14 Probe Lens) and a new shooting technique...
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Commercials? Client testimonials? Vlogging? Crazy cat videos attacking people? There are so many videos you could produce in your business. Which ones should you do right now? Here are our list of the 3 videos you should produce in your business now. 1. Brand Overview This is your foundation! You must have a brand overview...
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Humans have a short attention span. SQUIRREL! In a study conducted by Wistia, which is a huge video hosting and video analytics company, they surveyed over 564,000 videos that they host and found some awesome data about video length. The first thing is: engagement is fairly steady up to 2 minutes. Interestingly, a 90 second...
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Unless you’ve been frozen for a while and just got dethawed like Han Solo, you probably know that YouTube and Facebook are a pretty big deal – especially for videos. Here’s some helpful information about the Facebook videos and YouTube videos. YouTube is 11.3x larger than Facebook. However, Facebook video viewers are quicker to engage....
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Online videos are everywhere these days! We see them, share them, like them, save them, and download them. But, how do online videos rank you? Well, for starters, it is important to note that videos are like Hugh Jackman. They carry a lot of weight, they look good on Google, and make people feel all warm...
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Today, we’re going to talk about four ways videos build trust and credibility. Building trust is fairly easy – you do what you say you’re going to do; you act consistently; you tell the truth. But, how do you do that through video? First off, provide relevant and helpful content. Many times, your customers are...
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Today, we’re going to talk about three places you should put videos. We get asked all the time, “If I do videos, where should I put them?” Here are three main places: First, videos belong on your website. It’s proven that quality videos on a website keep people longer there for an additional two minutes....
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It is no secret that videos are everywhere. They’re on your phone, your computer, your TV, and on and on. The question today is, “why produce them?” The first reason is: videos increase traffic to your website, both from SEO value and social media. YouTube and Google are owned by the same people, which is...
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